VoIP For Small Business: A No Brainer
Over the past ten years, the market
for VoIP has been driven by a number of factors,
chiefly the promise of inexpensive voice
communication. As traditional phone service
costs have gone up dramatically, without adding
new features, any solution offered at lower
rates is bound to create demand.
Today, many small and medium businesses (SMB)
are choosing VoIP to replace their current
telephone system. VoIP is a term used to
describe the transmission of telephone calls
using a data network, rather than over
traditional phone lines. It is a simple concept,
and one that is having a significant impact on
the world of business communications.
The SMB market for VoIP is growing
astronomically across the world as businesses
realize that VoIP is now a mature enough
technology to deliver high quality service,
feature improvements and cost savings.
Low-Cost Broadband Changes the Telephony Game
As VoIP is less expensive to deploy, service
providers can pass the savings on to its
customers. Since no physical equipment other
than a phone and a broadband phone adapter are
needed onsite, features can be upgraded without
additional charges in a seamless process.
Because VoIP has been less affected by
regulations and taxes than traditional telephone
service, this has also helped keep prices at a
minimum.
The explosive adoption of broadband Internet
access is aiding VoIP market growth, because
VoIP uses these high-speed connections as its
transport rather than requiring separate,
expensive telephone lines. Since so many
potential VoIP customers already have broadband
connections and want few features like voicemail
to email notification, they see the logical
choice is to leave behind traditional phone
service for less expensive VoIP phone service.
Also, now that portability of phone numbers is
available, switching to a business VoIP phone
system can be completely transparent to
employees and customers.
VoIP Is the Future
As a result of VoIP's potential cost savings and
added features, consumers, small business,
enterprises, traditional telecommunication
service providers (telcos), and cable television
providers are viewing it as the future of
telecommunication. VoIP has experienced
significant growth in recent years due several
factors:
- Demand for lower cost phone service;
- Carriers drive to reduce costs while
providing more features;
- Customers increased feature set without
capital investments;
- More dispersed workplace driven by
teleworkers and best of breed global hiring
practices;
- Improved quality and reliability of
broadband networks enabling
- VoIP calls over standard broadband
lines, as well as inexpensive increased
bandwidth capacity;
- New product innovations that allow VoIP
providers to offer services not currently
offered by traditional telephone products.
The bottom line for today's small business is
that VoIP can give a business of any size the
same kinds of telephony features that
multinational enterprises typically enjoy at a
lower cost.
About The Author
Click here for more in-depth
information about business VoIP
for your small business. Michael
Brito is an
internet marketing consultant
and freelance marketer for a
variety of consumer related
products and services.
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